Party Delights Blogging

I had pretty much full reign over the Party Delights blog, and it was my mission to improve the quality of content as well as create new content which would work well for the company.

Old blogs were assessed periodically to ensure they were up-to-date with products, well-written and hit a minimum number of words.

New blogs began with researching, usually either identifying a current trend to discuss or finding evergreen content to write on, such as commonly asked questions. I’d then run my concepts by the Design team and compromise where needed due to practicalities. I’d then research and write the content myself, minify and optimise the images and post the blog, aiming to get the Social and Email teams to support the efforts by promoting individual blog posts.

How To Make An Arch With Balloons

Based on questions that constantly came up on the Party Delights social feeds, I worked closely with the Design and Social teams to create this helpful how-to guide

How To Make An Arch With Balloons

Mother’s Day Cupcake Bouquet Tutorial

A piece designed to show off a new product - the bouquet boxes - and to update a previous blog about giving your mum cupcakes for Mother's Day!

Mother's Day Cupcake Bouquet Tutorial

Fortnite Party Ideas & Free Printables

Party Delight's biggest sellers are kids' party supplies, but the blog was strangely lacking in set-up ideas. Here we provided everything you need for a (knock-off) Fortnite party, with costume suggestions, games, and free printables

Fortnite Party Ideas & Free Printables

10 Ways To Celebrate A Socially Distanced Halloween

I started my job with Party Delights during the first lockdown of 2020, and was presented with the problem of advertising our biggest season of the year while keeping our customers safe. Although this content was only really useful for that year, it had some great tips in it!

10 Ways To Celebrate A Socially Distanced Halloween

How To Throw The Best Disney Villains Party

Capitalising on the success of Disney's Cruella and Maleficent movies, I designed a Disney villains themed party complete with costume ideas and this amazing Ursula cake how-to!

How To Throw The Best Disney Villains Party

10 Ways To Celebrate A Socially Distanced Halloween

A major challenge at Party Delights was joining the company during a global pandemic - although these Covid-related blogs have limited reusability, we felt they gave good value to the reader

10 Ways To Celebrate A Socially Distanced Halloween

The Horror Movie Fancy Dress Lookbook

We were excited to be getting a new range of officially licensed Halloween costumes from Warner Bros, including versions of Jason and Freddy Kruger. I had some fun in promoting these costumes while presenting seriously creepy Halloween ideas.

The Horror Movie Fancy Dress Lookbook

Festival Themed Party Ideas For Your Garden

In the time of Covid, we couldn't promote - or even take photos of - more than one person inside at a time. This presented real problems for the Design team, which is why I came up with this idea of an outdoor party that people can do while socially distanced, that would still be useful in the future.

Festival Themed Party Ideas For Your Garden

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